14.8 billion square feet. That is where industrial demand is expected to be by 2023, about 850 million square feet away from where we are today. Without a doubt, the industrial asset class continues to be white-hot with activity. Yet, there are signs of fundamentals shifting and in some markets supply appears to be finally catching up with demand.  But on the whole demand looks solid for the foreseeable future.

It would seem easy, at first glance, to navigate this market. All you have to do is find an asset, buy and renovate it to meet current tenant demands. Or develop one from the ground up. Lather, rinse, repeat.

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